Secret of Dell’s Social Media Success
Very few examples come to mind when one is talking about successfully leveraging Social Media for Business. Dell is definitely one among few large corporations that have used Social Media very...
View Article@HKotadia’s Tweets on Social Media and Social CRM on December 22, 2009
The CMO Club Lets You In On Their Social Media Thinking http://bit.ly/8PoTID Social Business Means Collaborating Internally and Externally http://bit.ly/6CNvRT Secret of Dell’s Social Media Success...
View ArticleSocial Media: Platform or Provocation for Innovation?
Wanted to share two great panel discussion videos on “Social Media: Platform or Provocation for Innovation?” organized by USC’s Annenberg School of Communication and Journalism. Both are “long” videos,...
View ArticleSocial Media and Divorce
Great report by CNN’s Alison Kosik on Social Networking sites increasingly being named as a factor in deteriorating marriages. Surprising to note that 1 in 5 divorce papers reference Facebook. We are...
View ArticleGoodbye 2009, Welcome 2010
In this last post of 2009, wanted to share two great videos – one to say light hearted goodbye to 2009 and another to welcome 2010. Enjoy the videos. I wish all of you a happy, healthy and prosperous...
View Article2010: Year of Social CRM
Internet users are flocking to Social Networking sites because of almost hysterical following sites like Facebook and Twitter have generated. Not only number of users, but average amount of time spent...
View ArticleTop 50 Facebook Pages
Excellent collection of Top 50 pages on Facebook in 2009. Note that a brand did not qualify for this list unless it had a minimum of 200,000 fans. Ranking was arrived at based on a variety of criteria...
View ArticleEmployees Are Social Media Marketers
Excellent slideshare presentation by Gia Lyons, Strategic Consultant at Jive Software on Employees as Social Media Marketers. This presentation highlights how to effectively orchestrate Social Media...
View Article2010: The Rise of Social Media in Asia
One of the biggest stories in 2010 is going to be the exponential growth of Social Media in Asia, not only in terms of reach but also content created in varied Asian languages. What is different about...
View ArticleWhat Comes Next in Social Media?
Good Panel discussion on What Comes Next in Social Media? organized by The Paley Center for Media. Panelist include: Jamie Daves, Venture Partner at City Light Capital Tom Arrix, Vice President of...
View ArticleYouTube video lands $30M Hollywood deal!
Who says Social Media isn’t worth the time and effort? Watch this great report by CNN’s Josh Levs on a $300 YouTube clip that triggered a $30 million Hollywood deal.
View ArticleFacebook CEO on Privacy
Mike Arrington interviewed Facebook CEO Mark Zuckerberg recently. One of the thing that stands out in this interview is why Facebook decided to effect privacy change for its 350 million users....
View ArticleKodak CMO Jeff Hayzlett on his use of Twitter
Ever wondered what Kodak senior management thinks about how their CMO, Jeff Hayzlett, uses Twitter? Well, listen to what he says about why he uses Twitter (@JeffreyHayzlett) and how Kodak’s management...
View ArticleSocial CRM: Top priority for CMOs
Not a week goes by without publication of findings from a study or a survey confirming growing reach of Social Media channels. Latest in this series is findings by NielsenWire. As per this study,...
View ArticleSocialnomics author Erik Qualman on impact of Social Media
Socialnomics Author Erik Qualman recently visited Google’s Boston, MA campus to discuss his book, Socialnomics: How social media transforms the way we live and do business. This is a great talk by Erik...
View ArticleDear CEOs, please Tweet!
Should the CEO Tweet? This is a hot topic of discussion among senior execs with strong opinions both in favor and against. But in practice, very few CEOs of large corporations are actively using...
View ArticleSocial Media and Real Time News Analysis
President Barack Obama delivered his first State of the Union address on Wednesday to a joint session of Congress. This speech was televised live nationally. Social Networking sites like Twitter were...
View ArticleDefinition: Social Customer Relationship Management (CRM)
Social Media and Social CRM being so new, one is often asked the question what is Social CRM and how is it different from “traditional” CRM? Social CRM is the business strategy of engaging customers...
View ArticleShould Companies restrict Employees’ Social Media use?
It is not uncommon to see companies restricting (or even worse, banning) use of Social Networking sites by their employees. I don’t think that this is a step in the right direction. If companies can...
View ArticleCisco and Pepsico CEOs on Social Networking
Watch this video for what three visionary CEOs have to say about Social Networking: John Chambers, Chairman and CEO, Cisco: “Social Networking is transforming companies. It is the future of Business...
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